Talking with the 2022 curators, Irwin and Sue Goldstein, it became clear that the Sexual Revolution of the 60s and 70s sparked a new interest in sex research. We made mood boards from that time and noticed the many graphic illustrations, reminding us of today’s use of icons to illustrate feeling and emotions.
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One of the designers played around with Keith Haring-type designs: We all loved the cystoscope/penis icons; the figures were judged a bit too derivative.
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All designers tried their hands at creating sexual medicine-specific icons. We loved them.
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Curators and staff eventually agreed on a title: Ins and Outs of Sexual Health, and logo design began:
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We liked the (not very) hidden penises, but women – a large part of this exhibit – were not represented: They are now.
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We agreed that sex is COLORFUL and that Michelle, who runs the Museum Store, would demand bright colors and bold icons.
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Graphic Lead Jennifer Kennedy tried to lay out a booth design that reflected the title AND had space for the different topics we hoped to include.
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Join us at AUA History Booth #637 to see the final result – we can’t wait!
Designers:
Ashleigh Kilgour
Zachary Post
Jennifer Kennedy